Rasmus Holm has worked for several years on the further development of local food traditions and raw materials from the Arctic. The idea for New Arctic Kitchen arose from work on the Inuit Sila campaign, which started in 2012 based on a collaboration with the fishing and hunting organization in Greenland, KNAPK. Later, the ideas have spread, and Rasmus Holm has created a network of local suppliers and chefs from all over the Nordic region, with the aim of inspiring each other and sharing stories, ideas and methods.

New Arctic Kitchen has now developed an inspirational guide on food tourism for tourism operators. This is what the funds from the Nordic Arctic Programme have been used for.

Ramus Holm says: “Food is a powerful means of communicating cultural history and identity. The food we eat carries our history and connects us to the way our ancestors lived and survived. Therefore, local food culture is a natural and much-needed part of modern tourism.”

Greenland in focus: New foods, new pride

If you look in isolation at Greenland’s imports of Western foods, you can quickly get the feeling that Greenland’s traditional diets have disappeared from the daily lives of ordinary people. But that is far from true. Many people still catch, prepare and eat kalaalimerngit – fish, birds and mammals from Greenland, with great joy and pride.

New Arctic Kitchen focuses on new ways of preparing these beloved ingredients, while at the same time creating a marketable export product for tourists. In this way, a different story is created about the country, its wildlife, hunting culture and survival. The food brings a sensory experience to tourists who long to get close to Greenland.

Meet New Arctic Kitchen in Nuuk on Nordic Day 2026

NAPA’s Director, Susanne Andreasen, is watching with great interest the positive focus on food development and local food culture in Greenland, the Nordic countries and the Arctic. That is why NAPA is currently working to invite both the tourism and culinary industries as well as the people of Nuuk to meet Rasmus Holm and others behind New Arctic Kitchen on Nordic Day on March 23, 2026.

The Nordic Arctic Programme has a special focus on ensuring resilient and strong civil societies through Nordic cooperation and North-to-North partnerships in the Arctic. The funds for the support programme come directly from the Nordic Council of Ministers. NAPA administers the programme.

Link to New Arctic Kitchen’s guide for tour operators

Link to New Arctic Kitchen’s website